Blogging 101: The Unprofessional but Inspiring Guide on Creating the Best Blog Content

There’s too many content out there on the internet, and the competition’s really high. To new bloggers, this might seem scary and discouraging most especially when some people actually have degrees and diplomas for this. How can you dive right into the competition and stand out?

Creating your best blog content is easier said than done, but possible.

There is no rule on how to write. Sometimes it comes easily and perfectly; sometimes it’s like drilling a rock and then blasting it out with charges.

Ernest Hemingway

Here are some tips on how to attract and engage readers — to make sure they keep coming back for more.

1. Do research, and do it well.

If you wait for inspiration to write you’re not a writer, you’re a waiter.

Dan Poynter

Writing is an investment of time and effort. The first thing I do before writing my own blog post is research. And I research a lot. I spend hours and hours of reading, gathering information for my piece.

Researching and reading lots of articles, or just any references, help me write a meaty blog post that’s backed with facts or testimonies. This actually works most especially when I’m having a writer’s block which is really common. Sometimes, nothing really comes to mind; sometimes, you just run out of ideas. And to avoid the frustration and waiting, I do research and reading.

This serves as my planning stage where I can outline my thoughts and ideas to create content for my blog. But remember, research and reading will help you get an idea, not an opportunity for you to copy someone else’s work.

I understand that not everyone gets to sit down, stare into the unknown and Voila! an amazing idea has struck. Some people just don’t get that kind of inspiration from a day to day basis. So, instead of waiting around, do something. You’re a writer, not a waiter.

2. Provide value to your readers.

Words can be like X-rays if you use them properly – they’ll go through anything. You read and you’re pierced.

Aldous Huxley, Brave New World

When I say “your readers”, that includes yourself. You are also a reader of your own work, and maybe even the worst critic of your writing.

To provide value to your readers means to give them the best that you’ve got. And that also means to give yourself the best that you can offer.

Whenever I write, I always consider how I want my message to be delivered, and how I want my readers to feel whenever they read my work. I want to create a long lasting impact on their reading experience. To be able to let them take a glimpse of what’s in my mind is my one way of providing value to them.

3. Skip the doubt and start writing.

Every writer I know has trouble writing.

Joseph Heller

Someone once told me that the beginning is always the most difficult part. At that point, you’re not competing with anyone but yourself. Fear and self-doubt could easily eat you up before you could start. Take courage and fight those off with your desire to write. It’s not only you who struggles starting.

Also, don’t let the highlight reels of other writers pressure you. Their successes shouldn’t be compared to your backstory. You’re still building, and you’ll shine on your own time. Believe in yourself and get those ideas written.

4. Click publish and start sharing!

It’s none of their business that you have to learn how to write. Let them think you were born that way.

Ernest Hemingway

To have a finished output is probably one of the greatest joys of a writer. Sometimes, we get caught in the middle of writing and end up stopping. But should that be a hindrance to continuing?

A teacher has once told me there are a lot of people who write, but only a few gets to finish their writing. So if you happen to finish yours, go ahead and publish! There’s nothing more regretful than an untold story beautifully written by you.

5. Write and rewrite, but never delete.

A professional writer is an amateur who didn’t quit.

Richard Bach

There are two types of writers: one, the disciplined writer who follows a routine or schedule; two, the writer who writes in bursts — someone who writes whenever he/she wants to.

And I happen to be the second one.

However, that has lead me to make lots of drafts and unfinished writing. But I never delete them. If writing has taught me something over the years, it is to never delete your creations; because one day, you might look back and have the desire to finish it.

To delete one’s writing is to throw away grand ideas. And those ideas might come in handy one day. So don’t delete them.

Keep your writing, and rewrite until the output satisfies you.


Need more blog post content ideas? Go check out my Blogging 101: 100+ Content Ideas for Your Site!


Do you have any tips to share? Comment them down below. 🙂

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